AWAY Residency-The Embroidery Pop-Up
Project Overview
We did a pop-up activation at the AWAY store on Bond Street, where we took personalization to a whole new level.
Custom Embroidery at AWAY Store Event
With our portable digital embroidery machines, guests were invited to meet the team and customize their travel bags. Turning them into one-of-a-kind companions. Our skilled artisans used the latest digital embroidery technology to create bespoke designs, adding a personal touch to each bag.
Personalization in Motion
The event allowed attendees to experience the art of customization firsthand, creating meaningful, personalized items that perfectly fit their style and needs. It was an unforgettable experience, combining craftsmanship, creativity, and customer engagement.