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Two sides of Beyoncé: one hypnotic, one athletic-chic.
Behind the Glamour
New York Embroidery Studio (NYES) is renowned for skillfully transforming ambitious visions into tangible, wearable art. Our studio thrives at the forefront of high-profile collaborations, illuminating the fashion stage with intricate and bold designs that bring the concepts of iconic visionaries to life. This season, we had the distinct privilege of collaborating with Telfar and Marc Jacobs to create two stunning ensembles showcased in Beyoncé’s Renaissance Tour. Join us for a behind-the-scenes exploration of these mesmerizing pieces, each a testament to the harmony of innovative design and expert craftsmanship.
Marc Jacobs x Beyoncé
The Process
Telfar x Beyoncé
In close partnership with Telfar, NYES played a pivotal role in bringing a visionary design to life. Every stitch and embellishment was a harmonious culmination of precise craftsmanship and innovative design. From Beyoncé’s custom ensemble and rhinestone hat to Blue Ivy’s custom rhinestone jersey style tracksuit: everything was crafted to Telfar’s distinctive aesthetic – with a twist that embodies and reflects the stage presence and force that is Beyoncé.
For this collaboration, we once again utilized our in-studio rhinestone robot and skilled artisans to ensure each rhinestone was in perfect place for the performance. Between Telfar’s innovative designs with our esteemed craftsmanship, the resulting pieces not only resonated with the iconic status of the wearers but also stood as testaments to the power of collaborative creation.
The Process
Conclusion
Our collaborations with Marc Jacobs and Telfar for Beyoncé’s Renaissance Tour epitomize the fusion of innovative design and masterful craftsmanship. Each ensemble, from the black and white elegance inspired by old Hollywood to the modern and effortlessly stylish looks of Telfar- these custom pieces adorned with meticulously applied rhinestones underscore NYES’s dedication to precision and artistry.
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